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Fox Solar Panels Sustainability

In its latest analysis of US companies’ action on climate change, the nonprofit CDP recognized 21st Century Fox as a national leader in environmental sustainability. The annual report evaluates the strength and effectiveness of corporate sustainability efforts, and this year, it awarded 21CF an overall performance score of A-, a higher score than any of its media peers.

The honor arrives as 21CF celebrates the 10-year anniversary of launching its corporate sustainability program, committing to addressing its environmental impacts and inspiring its global audience to take action. Over the last decade, the company has greened its own operations, told compelling stories about the natural world that reach a global audience, and become a prominent voice in crafting environmental best practices for the entire entertainment industry. 21CF has disclosed its emissions and carbon reduction strategy with CDP since 2006 and been among the leading companies in CDPs annual rankings since 2009.

CDP is the world’s largest clearinghouse for companies’ carbon footprint data and environmental management strategies. This year, 462 companies, including 70% of the S&P 500, reported this information to CDP, which represents $100 trillion in assets from 803 institutional investors. Companies complete an annual questionnaire that addresses total energy use and carbon emissions across their operations, as well as strategy and governance in assessing and managing risks and opportunities from climate change.

CDP evaluates the responses to the questionnaire and awards each company an overall score in the form of a letter grade. The grade represents the company’s performance in four tiered categories: Disclosure, Awareness, Management, and Leadership, which recognizes the steps a company takes that represent best practice. 21CF’s A- score places it in the Leadership category, the highest of the four levels.

“While policymakers dally, businesses, investors and cities are getting to work,” said Lance Pierce, President of CDP North America. “From the backrooms at climate negotiations to the boardrooms of America’s companies, the US is keeping climate action at the top of the agenda.”

Learn more about sustainability at 21CF, including recent efforts to green the set of Legion and empower new voices to create their own solutions to climate change.


21CF Impact Week Volunteer Community Service

For six days and nights in October, nearly 3,000 colleagues from across 21st Century Fox businesses gave back to the communities around them as part of the second annual 21CF Impact Week. Building on the success of 21CF’s first ever company-wide week of service in 2016, which was piloted in New York and Los Angeles, colleagues in 25 U.S. cities took part in 99 service activities that benefited kids, veterans, the environment, victims of Hurricane Harvey, and many more. It is estimated that these efforts, which collectively totaled more than 9,000 hours of service, made a positive difference in the lives of more than 83,000 people. The company plans to further expand 21CF Impact Week to its global locations in 2018.

“I’m honored to work for a company that made Impact Week such an ambitious, visible initiative,” one volunteer said. “I would like 21CF to continue to send the message of encouragement to employees at Fox that we are ordinary people who can do extraordinary things for other people when make a diligent community effort.”

21CF worked with local leads at each of its U.S. based businesses to organize volunteer opportunities around its Social Impact focus areas: Creativity & the Arts, Sports & Well Being, Knowledge & Exploration, Sustainability & the Environment, and Diversity & Inclusion. Service projects included preparing meals for the homeless, cleaning up parks and gardens, building school libraries, packaging supplies for military servicemen and women, and mentoring local youth, among many others. 21CF Impact Week gave colleagues the chance to build thriving communities while strengthening their relationships with coworkers and forging new connections across the business.

In total, 21CF colleagues packed 45,800 pounds of food, made and served 82,884 meals, removed one ton of trash from lakes and rivers, collected 1,019 toys, and created 9,440 backpacks, kits, and care packages, culminating in nearly 9,050 hours of service.

Learn more about Impact Week by reading our in-depth feature and by browsing #21CFImpactWeek on Twitter and Instagram.

21CF Impact Week Volunteer Community Service


Hidden Figures curriculum guide

Twentieth Century Fox Home Entertainment has partnered with the nonprofit Journeys in Film to release a free Hidden Figures curriculum guide for the classroom.

Hidden Figures—starring Taraji P. Henson, Octavia Spencer and Janelle Monáe—tells the 'untold' story of three African American female NASA mathematicians during the Space Race of the 1960's, and was nominated for three Academy Awards, including Best Picture, and Best Supporting Actress for Octavia Spencer’s portrayal of Dorothy Vaughan. The powerful story behind Hidden Figures has made waves around the world and is encouraging young women, especially young women of color, to follow their dreams and pursue studies and careers in STEM.

Inspired by past and present women working in STEM, the classroom curriculum guide highlights the dedication, confidence, and academic excellence that these three women conveyed in the film. The guide is made up of eight comprehensive, standards-aligned lesson plans for middle school-aged students, and is interdisciplinary, offering various lenses through which students can approach the social issues raised by the film.

“The first few lessons in this guide will help students understand the context in which the events of Hidden Figures occur. In the spirit of Mary Jackson, Katherine Johnson and Dorothy Vaughn’s creative determination, Journeys in Film’s lessons trace the increasing animosity between Communist nations and the West, the pressure-filled context in which the women at Langley were working, the logistics of the U.S. space effort and the vital role served by the “human computers” portrayed in the film. Students will also research the Supreme Court case of Brown v. Board of Education in the timeline of key events during the Civil Rights Movement, which provide a deeper understanding of the actions activists and ordinary citizens undertook to end segregation,” said Journeys in Film.

21st Century Fox recently completed the “The Search for Hidden Figures” contest to uncover the next generation of female leaders in STEM, and distributed over $200,000 in scholarships to two grand prize winners and ten runners-up. In partnership with AMC Theatres, 21CF has also organized free screenings around the U.S. to celebrate February’s Black History Month and March’s Women’s History Month, and schools and community groups were invited to apply for free hometown screenings as well. “We at 21CF were inspired by the grassroots movement to bring this film to audiences that wouldn’t otherwise be able to see it—audiences that might include future innovators and barrier-breakers—and we wanted to support and extend that movement,” said Liba Rubenstein, 21CF’s Senior Vice President of Social Impact.

Teachers can download the Hidden Figures curriculum guide for free from Journeys in Film, and beginning in May, high schools can also request free DVDs to screen the movie for students across the U.S.

Hidden Figures is now available on Blu-Ray, DVD, and Digital HD.


Shorty Awards Logo Hidden Figures Malala

The Ninth Annual Shorty Awards on April 23rd recognized recent social impact campaigns from 21st Century Fox for their innovative and effective use of social media to engage audiences. 21CF’s Search for Hidden Figures contest, which distributed more than $200,000 in scholarships to women in STEM, and the Stand with Malala campaign, which drove support and awareness of the Malala Fund and its fight for girls’ education, won their respective categories.

“Tonight is the night we recognize the individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Musicly, Instagram, and for the last time ever, Vine,” host Tony Hale joked during his opening remarks. “But what makes this award show so unique is that it pays tribute to those who are using social media as a force for positive change.”

The Search for Hidden Figures contest, for which 21CF partnered with PepsiCo, asked young women, students and professionals, to submit videos explaining the importance of the STEM fields to themselves and the rest of the world. The winners received scholarships and additional training from the New York Academy of Sciences. The contest won the Multicultural Community Engagement category.

21CF and National Geographic’s Stand With Malala campaign, which launched around the global, commercial-free broadcast premiere of Davis Guggenheim’s documentary He Named Me Malala, won for best Facebook Partnership. The campaign asked viewers to change their Facebook profile to a special video that transformed profile pictures into yearbook photos and then dissolved female users’ profile pictures from the page, representing the millions of girls who are out of school worldwide. For every post, 21CF donated $1 to the Malala Fund for a total of $50,000.

Fox Home Entertainment’s campaigns for Deadpool, “Deadpool Gets All the Likes” and “Deadpool’s Global Domination,” also received awards, as did the studio’s “From Deadpool with Love” campaign in the Branded Content category, and the “Ryan Reynolds IS Deadpool” campaign in the Multi-Platform Campaign category. FX’s Atlanta was awarded Silver in the race for Best GIF. 

Sawhorse Media founded the Shorty Awards in 2008 to celebrate the best content across the social media landscape. The awards for individual influencers represent the public votes of more than 5 million internet users, as well as scores from the Real Time Academy of Short Form Arts and Sciences, which assembles leaders in technology, journalism, business, and culture. The awards for brands and organizations are judged solely by the Real Time Academy.

Learn more about the Shorty Awards, including the full list of winners at this year’s awards, and watch the entire April 23 ceremony.


A look at how our colleagues made a positive impact in communities across the U.S.

Last week, 21st Century Fox launched 21CF Impact Week, giving more than 1,000 of its colleagues opportunities to make a positive impact in the local communities where they live and work.

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Colleagues based in New York, Los Angeles and select cities across the U.S. stepped away from their desks and into their communities by volunteering at schools, parks and community centers. More than a dozen opportunities were available, including a Rocky Horror Picture Show-themed hike for charity, a movie night at a senior assisted living center, packing and donating meal kits, military and school supply care packages, a science scavenger hunt for kids at the American Museum of Natural History, and many more. Next year, 21CF plans to extend the pilot program to all colleagues nationally, and will begin to roll out internationally as well.

"We've got great, talented people, and the more they can apply themselves to making a difference in the community, the better of they'll be, the better off the business will be and the better off the community at large will be," said 21CF CEO James Murdoch.

"It was a really fulfilling experience," said a 21CF colleague. "I think it's important for all of us that are so fortunate in our lives to take the time to step back and appreciate that by helping others."

Catch up on 21CF Impact Week by checking out #21CFImpactWeek on Twitter, Instagram and Facebook, and by checking out the photos below:

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