Awards/Successes

National Geographic, Gender Revolution

National Geographic was named a 2017 Pulitzer Prize finalist in Explanatory Reporting for its groundbreaking “Gender” magazine issue and the accompanying digital and video work. The Pulitzer Prize Board explained that National Geographic was named a finalist in this category “For a deep and sensitive exploration of gender worldwide, using remarkable photography, moving video and clear writing to illuminate a subject that is at once familiar and misunderstood.”

National Geographic Partners CEO Declan Moore congratulated National Geographic magazine Editor-in-Chief Susan Goldberg and the editorial staff for the accomplishment in an internal memo yesterday: “The Pulitzer Prizes honor the very best in journalism and the arts, and there is certainly no tougher competition, nor higher achievement, in the industry. To be named a finalist is a tremendous accomplishment and reflects the outstanding work and collaboration of the editorial staff. It is also a testament to Susan’s fearless leadership and her dedication to thoughtful, courageous storytelling that is taking National Geographic from reverence to relevance.”

This marked the first time National Geographic was able to submit for all Pulitzer Prize categories.


John Landgraf, Diversity Awards

FX Networks and FX Productions CEO John Landgraf was honored with the Corporate Leadership Award at the T. Howard Foundation’s 24th Annual Diversity Awards Dinner on Wednesday, March 29, in New York. The fundraising event recognizes and celebrates industry leaders and companies committed to diversifying the media and entertainment industry. John was presented to the evening’s attendees by Emmy Award-winning actor Courteney B. Vance, who played the role of Johnnie Cochran in FX’s “The People v. O.J. Simpson: American Crime Story.”

During his remarks, John recounted how 18 months ago, FX found that 88 percent of its original-series directors were white men, which was incongruous with the fact that white men make up just 36 percent of the U.S. population.

“We decided to take concrete steps to radically and quickly increase the participation of underrepresented groups with the ranks of our directors,” John said. “And our guess was that doing so would improve the overall quality of our work. We were right.”

During the past year-and-a-half, FX has boosted the percentage of non-white-male directors from 12 percent to 57 percent. “After making this change, the overall quality of our episodes has gotten better, resulting in the FX networks breaking nearly every record in the history of basic cable for programming success, awards recognition and critical acclaim.”

John also looked back at his life journey and noted the advantages he received by being born a white, heterosexual male, which presented him with a simple choice: “I can continue to take the path of least resistance, bestowing the benefits of my advantages primarily on others who naturally cross my path, who not-so coincidentally also often share my gender, sexual orientation and ethnicity… Or, I can actually try to live up to the as-yet unfulfilled promise given to all Americans by our founding fathers in our Declaration of Independence: ‘We hold these truths to be self-evident, that all men (and I will add women) are created equal and endowed by their Creator with certain unalienable Rights, among them Life, Liberty and the Pursuit of Happiness.’”

He challenged businesses to look for “merit that lies beneath the surface of a person’s ethnic, sexual or gender identity.”

“I have been proud to work with my FX colleagues and our many producers who have embraced our efforts to open doors for people who have been standing at the back of the line for too long,” John said as he thanked FX Networks head of current programming Jonathan Frank and his team for recruiting and promoting diverse talent.

John also praised 21CF Executive Chairman Lachlan Murdoch, 21CF CEO James Murdoch and FOX Networks Group Chairman and CEO Peter Rice for their dedication to making sure the organization comprises colleagues from all walks of life.

“Now that we have shown that real, rapid and permanent change is possible, we challenge all of our competitors to catch us if they can.”

The T. Howard Foundation’s mission is to increase the diversity in the media and entertainment industry through a comprehensive recruiting program for diverse college students. Learn more about the nonprofit.


Xploration Station, FOX

The National Academy of Television Arts & Sciences has recognized four of the six series composing Xploration Station, the three-hour block of STEM programming for kids and teens airing weekend mornings on Fox TV Stations, with a total of seven nominations for the 44th Annual Daytime Emmy Awards. DIY Sci, Xploration Awesome Planet, Xploration Outer Space, and Weird But True were all nominated across a range of categories, including Outstanding Children’s or Family Viewing Series for DIY Sci. The winners will be announced at a ceremony on Sunday, April 30, at the Pasadena Civic Auditorium in California.

“The response we’ve seen from Xploration Station has been absolutely tremendous,” said Steve Rotfeld, president of Steve Rotfeld Productions, which produces all six Xploration Station series. “We are proud to be putting smart, feel-good television on air that kids and families can enjoy. On behalf of everyone here at SRP, I’d like to thank all the talented people who work on these series, and our stations and partners for making this possible.”

The full list of nominations is as follows:

  • Outstanding Children’s or Family Viewing Series: DIY Sci
  • Outstanding Travel and Adventure Program: Xploration Awesome Planet
  • Outstanding Host in a Lifestyle/Travel/Children’s or Family Viewing Program: Emily Calandrelli, Xploration Outer Space
  • Outstanding Writing in a Children’s, Pre-School Children’s or Family Viewing Program: Weird But True
  • Outstanding Single Camera Editing: Weird But True
  • Outstanding Multiple Camera Editing: DIY Sci
  • Outstanding Sound Editing – Live Action: DIY Sci

Since its premiere in 2014, Xploration Station has consistently received nominations at the Daytime Emmys. The block garnered five nominations in its first two years on the air, including Xploration Awesome Planet host Phillippe Cousteau, grandson of legendary explorer Jacques Cousteau, for Outstanding Lifestyle/Travel/Children's Series Host in 2015.

The six series making up the Xploration Station block include Cousteau’s Xploration Awesome Planet, Harvard scholar Emily Calandrelli’s Xploration Outer Space, artist and futurist Chuck Pell’s Xploration Earth 2050, Youtube star Steve Spangler’s DIY Sci, marine biologist Danni Washington’s Nature Knows Best, and Weird but True, hosted by Charlie and Kirby Engleman, produced in partnership with Nat Geo Kids.

Fox TV Stations recently extended Xploration Station’s run through 2020. The entire block airs in more than 100 million homes nationwide on Saturday mornings and is available to stream on Hulu, Amazon Prime, Yahoo View, and Roku.

Learn more about Xploration Station, including where it airs in your city. 


Short Awards: Hidden Figures, 21st Century Fox Social Impact

21st Century Fox’s social media campaigns supporting young women in STEM and girls’ access to education were named as finalists for the 9th annual Shorty Awards, which are sponsored by AdWeek and celebrate the best in digital and content marketing on social media.

21CF and PepsiCo’s “Search for Hidden Figures” was named a finalist in the categories of “Best Content and Promotion” and “Best Multicultural Community Engagement”. Inspired by the film Hidden Figures, 21CF and PepsiCo partnered with Pharrell Williams’ organization, i am OTHER, and the New York Academy of Sciences to find the next generation of women who will lead the way in Science, Technology, Engineering, and Math (STEM). The campaign invited women and girls to share their stories of work and potential in STEM fields for the opportunity to win scholarships and other awards totaling over $200,000. The integrated, multi-platform campaign highlighted the importance of diversity in the workplace and the critical need to empower women who want to pursue careers in STEM.

21CF and National Geographic’s Stand with Malala campaign was also named a Shorty Award finalist in the “Best Influencer and Celebrity Facebook Campaign” category for its visual depiction of the world’s loss that occurs when girls are excluded from the classroom. As part of 21CF’s yearlong efforts to support girls’ education, the campaign was created in support of the broadcast premiere of the documentary film He Named Me Malala, which shares the story of Pakistani activist and Nobel Laureate Malala Yousafzai and her global fight to ensure girls’ access to education. The campaign asked viewers to tweet using the hashtag #withMalala or change their Facebook profile to a special campaign video. The video transformed profile pictures into yearbook photos and then dissolved female users' profile pictures from the page, representing the 60 million girls who are out of school worldwide. For every post or share, 21CF gave $1 to the Malala Fund, in total donating $50,000.

Recognizing that social media has the influence to create global movements and new stars, the Shorty Awards spot industry-wide trends and honor both individual influencers and brands for their work and messaging on Facebook, Twitter, YouTube, Tumblr, Instagram, Snapchat, Vine and more. By constantly evolving along with the medium it celebrates, the Shorty Awards engage an online audience of millions and culminate in a blockbuster ceremony in New York City—winners are chosen through a combination of votes from the public and scores given by the Real Time Academy.

Learn more about the 2017 Shorty Awards and the full list of finalists here. Winners will be announced in New York City on April 23.


Katie Couric, Courteney Monroe at the Cynopsis Media Social Good Awards, New York City

On Thursday, March 2, Cynopsis Media honored National Geographic with its inaugural Impact Award in the Network category at their third annual Social Good Awards in New York City. The Social Good Awards recognize brands, campaigns, and individuals for outstanding work in areas ranging from environmental initiatives to voter registration to combatting addiction.

Journalist Katie Couric presented the Impact Award to Courteney Monroe, CEO of National Geographic Global Networks, for the company’s commitment to programming that engages viewers in stories about the human condition and exploration of new frontiers, including documentaries Before the Flood and Gender Revolution, which is hosted by Couric and explores issues of gender identity. “I could not have found a better partner on this journey with me…. Under Courteney’s leadership, this truly iconic brand is reaching new heights. It’s broadened the definition of exploration to not only include geography but ideas and even our inner dimensions—the very things that make us human,” said Couric.

21st Century Fox businesses earned a total of ten nominations at the Cynopsis Social Good Awards. In addition to the Impact Award, 21CF and National Geographic’s social media campaign in support of the documentary He Named Me Malala was awarded Social Good Awards in both categories of “Facebook Campaign or Initiative” and “Partnership with a Celebrity/Athlete/Character.” The film tells the inspiring story of Pakistani education activist and Nobel Laureate Malala Yousafzai’s fight for the educational rights of women and girls. The Stand with Malala social media campaign drew attention to the more than 60 million girls that are out of school around the world, and raised $50,000 for the Malala Fund to support education programs for Syrian refugee children.

National Geographic also won an award for best “Environmental Campaign or Initiative” for Before the Flood, a documentary from Academy Award-winners Leonardo DiCaprio and Fisher Stevens investigating the global effects of climate change. In addition to airing the film in 171 countries around the world, National Geographic made it available for free across streaming and on-demand platforms to ensure as many people could see it as possible. More than 60 million people viewed Before the Flood, making it one of the most watched documentary films in history. National Geographic also ran a number of campaigns around the film to amplify its message, including a series of screenings at colleges and universities in partnership with Rock the Vote to encourage students to register to vote ahead of the presidential election.  “It’s not enough just to create this type of important and thought provoking content. As leaders in media we need to be equally committed to making sure it reaches the widest audience possible in order to effect change…. In a world in which media is scrutinized like never before, we have a responsibility to be bold, to take risks, to be radical in our thinking and relentless in our pursuit of stories that matter,” added Nat Geo’s Monroe.

Other 21st Century Fox nominations at the Social Good Awards represented the variety of social issues that 21CF businesses work on, ranging from FOX Sports Supports’ efforts to help military veterans transition to civilian life to National Geographic’s on-air campaigns to preserve America’s National Parks. The “Find Your Park, Love Your Park” campaign from National Geographic and Subaru of America is geared toward teaching fourth graders across the United States about the importance of U.S. national parks by driving viewers to a host of educational resources available at National Geographic’s website. In addition, “Partners in Preservation: National Parks”, created with American Express, awarded $2 million in grants in 2016 to historic sites in need of preservation within national parks, as decided by popular vote on the campaign website.

“At National Geographic, we have a 130-year history of supporting and funding individuals committed to making a difference. Through the National Geographic Society, we invest in bold people with really transformative ideas in the fields of exploration, scientific research, conservation and education,” concluded Monroe at the awards.

Get more information and check out a full list of the 2017 Cynopsis Media Social Good Award winners and nominees.